Lucid Motors’ electric car drifting seductively through the snow!


Lucid Motors, the small-but-ambitious electric car startup based in Menlo Park, California, is holding an exclusive event in Los Angeles this weekend to show off its first production model, the all-electric, 1,000-horsepower Air.


The engineers will be on hand at the Peterson Automotive Museum to discuss the car’s finer details, as well as offer rides in their engineering prototype.

The trip was intended to test out how well the Air handled in extremely cold temperatures -18 degrees Fahrenheit, as well as to film it looking hard in a stunningly beautiful landscape. Lucid has the real opportunity to test its capability! 


Much of our time in Minnesota was focused on braking systems and vehicle dynamics,” Lucid says. Low friction surfaces, such as deep and packed snow, polished ice, and split left-versus-right friction, challenge both the car and the driver, allowing us to develop anti-lock braking, traction control, and stability-control systems to ensure comfortability! 

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